Board of Control for Cricket in India (BCCI) president Sourav Ganguly has made it clear that the board will not be caught in a financial crisis as long as China mobile company Vivo withdraws from IPL sponsorship this year . He commented that BCCI will always have Plan ‘B’. In a webinar he said ‘I don’t think this is a big financial loss’. This is only a temporary problem. Past board rulers and top players have laid solid foundations for the BCCI. Occasional problems are overcome by a strong board as usual
“I wouldn’t call it a financial crisis. It is just a little bit of a blip,” said Ganguly, the head of the Board of Control for Cricket in India (BCCI).
Great achievements do not happen overnight. Also do not collapse overnight. Some decisions bring benefits while others bring losses. We have to face anything. We have to be brave. ‘ The Chinese mobile brand is expected to grow by Rs. 2199 crore to BCCI. However, tensions between the two countries led to a movement to ban all Chinese products in India. In the wake of this, ‘Vivo’ is on the hunt for BCCI sponsorship as it withdraws from the title sponsorship this year. The new sponsor might not pay Rs 440 crores as Vivo pays every year. It is all about how much profit you make out of the sponsor. This time in the absence of ‘Vivo’, the margin of profit would be comparatively less. It won’t be a loss for IPL as a brand.
Ganguly also said that he was not surprised that India would win the rights to host the 2021 Men’s T20 World Cup. According to the schedule, India will host the T20 in 2021 and the ODI World Cups in 2023. That is what is happening now, “said Ganguly. Australia will host the 2022 T20 World Cup.